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Recognize
Reward Retain

Our mission is to transform the landscape of customer and employee engagement by providing a comprehensive, budget-friendly platform that seamlessly integrates rewards, recognition, and communication.
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Request a Demo
Build Your Platform
Request a Demo

Our Focus

Engagement

INCENTCO simplifies the process of rewarding and recognizing your employees. Looking to boost engagement, improve retention, or enhance productivity? We provide the rewards and technology to achieve your goals.

Retention

INCENTCO helps businesses retain employees and customers by offering a comprehensive platform for creating and managing reward and recognition programs. By providing personalized incentives and instant rewards, INCENTCO boosts employee morale and customer loyalty, leading to higher engagement, satisfaction, and long-term retention.

Referrals

INCENTCO enables businesses to promote and track referrals through customizable incentive programs and real-time analytics. By creating targeted referral campaigns, companies can reward customers for new business while accurately monitoring referral activities and performance, leading to increased growth and engagement.

Trusted By Brands Small & Large

Join dozens of other companies utilizing our software to recognize and reward their employees for doing a standup job! 

What We Do

Make Collecting Referrals Eezy!

Fasteezy is a platform that helps companies encourage clients, customers, and leads to promote referrals, reviews, and requests for information. It motivates Users to participate through the opportunity to earn rewards redeemable at major retailers.
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Rethink Your Approach to Gifting and Rewarding

With Simply INCENTCO, you gain access to a streamlined platform that allows you to effortlessly administer real-time rewards and redemptions across an extensive network of leading retailers, renowned restaurants, trusted hospitality firms, major airlines, essential service providers, and much more.
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Give Your Recipients the Gift of Choice

Discover freedom with our Online Global Marketplace and top-brand digital gift cards. Recipients can choose rewards to match their preferences, from popular products to versatile digital experiences.
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Here’s What Our Customers are Saying

Kyle Cline

Jan 18, 2025

enjoy the flexibility of choosing from a wide range of rewards, and as a community manager I benefit from increased employee engagement and productivity. It’s easy to use and user-friendly. Employees can be recognized for their achievements in real-time.

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Phil Visciono

Feb 16, 2025

I have used Incentco for a few years now and the gift cards are excellent and it’s hard to choose one because I want them all. I just wish I could achieve more from my company.

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Emma Sisco

Mar 22, 2025

Overall, I like the platform. It is easy to register and self-explanatory for cashing out and using your rewards.

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Campus Realty Group

Feb 2, 2025

Incentco has been an invaluable addition to our operations, providing an all-in-one solution for both employee engagement and customer experience. Their platform allows us to effortlessly reward and recognize our team members, fostering a motivated and positive workplace culture. The versatility of Incentco’s tools also extends to our customer experience initiatives, helping us build stronger relationships and enhance satisfaction through timely, personalized rewards.

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Royal American

Apr 1, 2025

Working with Incentco has transformed the way we handle employee rewards! Their user-friendly platform offers an impressive variety of digital gift card options, making it incredibly easy to find something for everyone on our team, no matter their preferences.The wide range of choices from popular stores and restaurants to unique experiences means we can personalize rewards and show real appreciation to our employees. Customer service is also top notch.

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Schedule a Demo

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Frequently Asked Questions

INCENTCO is a leading engagement and incentive platform designed to help businesses improve retention, referrals, and overall engagement through customizable rewards and recognition programs.
Every industry can benefit from the INCENTCO platform. INCENTCO serves a variety of industries, including property management, healthcare, retail, hospitality, financial services, manufacturing, distribution and more.
Yes! INCENTCO offers fully customizable solutions to match your goals, whether you want to drive retention, referrals, or engagement.
INCENTCO offers a wide range of digital rewards, including e-gift codes from top brands like Visa, Mastercard, and many popular retailers, allowing you to tailor rewards to fit your business needs.
Our platform is scalable, meaning you can design a program that fits your budget while still maximizing engagement and results.
Our system allows you to set up triggers for rewards, such as lease renewals, employee milestones, or customer referrals, ensuring rewards are delivered instantly and effortlessly.
Absolutely! To learn more, contact us at sales@incentco.com or schedule a demo. We look forward to learning more about your objectives and showing you how the INCENTCO platform can be customized to drive sales and increase loyalty.
Simply contact us at sales@incentco.com or schedule a demo, and we’ll contact you to set up a a meeting to learn more about your employee engagement objectives and help you customize a solution specifically for your business.
INCENTCO allows businesses to create and manage rewards programs for employees, customers, and residents. Through automation, personalized incentives, and real-time analytics, our platform ensures seamless engagement and tracking of program success.
No, INCENTCO operates independently, giving businesses full control over their reward programs. However, it also integrates seamlessly with property management and HR software for a more streamlined experience.
Yes! Employees can recognize and reward their peers using our platform’s built-in social wall, fostering a culture of appreciation..
Absolutely! Our engaging platform allows users to select rewards that best fit their preferences, increasing participation and satisfaction.
Yes, INCENTCO provides robust real-time analytics and reporting tools to monitor participation, reward redemption, and overall program success.
Of course! Our data-driven insights allow you to refine and optimize your incentive programs to achieve better results.
INCENTCO pioneered the first ever resident rewards program over 14 years ago and we have thousands of customers in the real estate industry including multifamily, student housing, and military housing. To learn more about our resident rewards program send us an email at sales@incentco.com or schedule a demo
We do! Fasteezy is your all-in-one rewards platform designed to help small to medium sized businesses easily collect leads and referrals with the click of a button. Collecting referral information and storing it in one place has never been eezier!

Industry insights

Employee Engagement: A Critical Priority in an Unstable Economy

When employees feel valued and engaged, they are more likely to stay committed, even amidst external economic challenges.

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Uncertainty Can Be a Catalyst for Growth at Work

When recognition becomes a strategy, not a sentiment, you don’t just survive uncertain times—you build a team that thrives because of them.

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Employee Retention in 2025: Key Trends, Challenges, and Strategies

The latest retention statistics paint a picture of a workforce hungry for engagement, respect, and growth.

read more

Employee Engagement Is Falling. Here’s How to Turn It Around

The companies that succeed in 2025 won’t be the ones that throw around the biggest bonuses once a year. They’ll be the ones that create daily moments of connection, recognition, and purpose.

read more

From Breakroom Celebrations to Company-Wide Connection

When recognition comes only from the top down, it can feel performative. When it comes from all directions—leaders and peers—it becomes something more: A culture. A moment. A bond.

read more

Employee Experience: Every Step Shapes Success

A positive employee experience brings multiple benefits to both employees and the organization, while a poor experience can lead to disengagement, high turnover, and reduced productivity.

read more

How Reward Programs are Changing the Rental Market

Reward programs offer a smarter alternative, helping landlords retain residents and build loyalty without sacrificing revenue or property value.

read more

Small Acts, Big Impact: Employee Appreciation

When employees feel valued and recognized for their hard work, they develop a stronger sense of belonging and purpose. This, in turn, increases their motivation and engagement.

read more

Appreciation: The Key to Employee Retention

Today, employees want more than just money. They want to feel valued, respected, and part of something meaningful.

read more
alt= Employee engagement. A woman wearing a yellow top and a headset is smiling while working at a computer.

Employees First: The Key to Client Satisfaction

Happy and engaged employees are more likely to provide excellent customer service. When employees feel appreciated by their company, they show more loyalty, enthusiasm, and commitment to their work.

read more
alt= employee engagement. Happy employees congratulating coworker.

Appreciation: The Bridge From Recognition to Retention

When recognition and appreciation are used together, they create a comprehensive strategy for employee engagement and retention.

read more
alt= employee engagement. Happy employees working from home.

From Isolation to Connection: Leveraging Recognition and Appreciation for Talent Retention

Recognition and appreciation have always been important for keeping employees satisfied and engaged, but their role has become even more crucial in today's remote work environment.

read more
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Gerry Wiatrowski

Co-Founder and CMO

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.

Gerry Wiatrowski

Co-Founder and CMO

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.

Gerry Wiatrowski

Co-Founder and CMO

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.

Gerry Wiatrowski

Co-Founder and CMO

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.

Gerry Wiatrowski

Co-Founder and CMO

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.

Greg Smith

Co-Founder and Chief Executive Officer

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.

Gerry Wiatrowski

Co-Founder and CMO

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.

Gerry Wiatrowski

Co-Founder and CMO

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.

Gerry Wiatrowski

Co-Founder and CMO

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.

Gerry Wiatrowski

Co-Founder and CMO

As a Co-Founder and Chief Executive Officer of INCENTCO, Greg Smith provides strategic direction and oversight to the INCENTCO operation in the areas of strategic planning, finance, accounting, capital funding, legal, human resources, operations, sales management, technology services, as well as investor communications and distributions. Mr. Smith, with over 35 years of broad business experience, especially in multiple facets of the Real Estate industry, brings with him a diverse track record of accomplishments and experience to the INCENTCO organization.

Prior to joining INCENTCO in 2009, Mr. Smith was an Executive Vice President of Equity Residential (NYSE:EQR). His 14 year career at EQR included key positions on the Executive and Investment
Committees, EVP and President of EQR’s Central Division, EVP of Asset Management, as well as EVP of Portfolio Management. He played a significant role in the growth of the company, as it peaked to over 220,000 apartments during his tenure.

Mr. Smith’s extensive senior level career in the Real Estate industry includes positions at Strategic Realty Advisors Inc., (a real estate and advisory company) as Senior Vice President, and VMS Realty Partners, a sponsor of public and private real estate limited partnerships. Mr. Smith also founded and operated Lombard Properties, a private real estate investment and development company based in Dallas, Texas.